PLAY BASED EARLY LEARNING TOYS FOR KIDS
We offer high-quality, ethical, and natural early learning toys, backed by research. Our mission is to give every child the best start in life and; to be part of every parent's village! Learn more about our story here.
Shop our collection of open-ended materials. Loose parts inspire creativity, imaginative thinking, and build on skills and creative development.
Music toys are fun, exciting, intrinsically rewarding and help children explore rhythm and sound. Our shakers were designed by early childhood experts. They're just the right shape, size and materials for hands on musical play.
Incredible Play Value
Such great products, my little one uses them everyday. The leaves and rings have been a fun way to help teach colours through play. Great for sorting, small world play, the possibilities are endless.
Another amazing purchase for our kindergarten class. Our little friends love them and they provide endless uses for creative imaginations. Thank you!
My son plays with these toys non-stop and I've enjoyed watching him use his imagination in so many different ways. The colours are beautiful and the pieces are so well made. I also love how none of the pieces are choking hazards, and because they are heirloom quality, our baby will soon be able to join her brother in play. We love it!
Did you know?
Our collection has been designed by the brightest minds and ideas from a range of child-development experts. Built for play, learning, creativity and imagination!